Have you ever heard the phrase “Rome wasn’t built in a day“?
When I visited the Rome colloseum a few years back, I just had to take that picture and make it a quote card.
But the phrase couldn’t be more true when it comes to creating anything new. Whether you’re a writer trying to finish your first novel, a singer working on your debut album, or a business person trying to launch a new company, (and especially if you’re a combination of thereof) it won’t happen overnight. It will take time. So consistency is your best bet.
Now, I know what you’re thinking. “But wait, I have a day job, a family and/or [insert pesky obstacle]. How am I supposed to find the time to be consistent?” I get it. Life is hectic and it’s easy to get sidetracked. But hear me out. If there’s any power you want to harness, it’s consistency.
According to a study conducted by the University College London, it takes an average of 66 days to form a new habit (Bear in mind it’s an average. Some people may be able to form new habits more quickly, while others may take longer)

That means that if you consistently work on your writing, singing, or business for at least 66 days straight, it will likely become a habit. And who doesn’t want to turn their passion into a habit?
We first make our habits, then our habits make us
John Dryden
But it’s not just about forming a new habit. Consistent action also helps with accountability and motivation. If you set a goal for yourself and make a plan to consistently work towards it, you’re more likely to stick to it. And when you see progress, it’s a huge motivator to keep going.
Now, let’s talk about the benefits of consistency.
The first benefit of consistency in any given area is that it builds momentum. Results compound quicker than if we are stuck in a stop-start cycle.
Momentum is like compound interest. Results are invisible first, but with consistency they eventually snowball into something noone can deny.
Rudiano
Let’s be specific.
For writers, consistency also leads to better and quicker writing. When you consistently work on your writing, you allow yourself to get into the flow and polish your craft. As an added bonus, you have more content to share with your readers.
As for singers, consistency can help improve your vocal range and control. The more you sing, the more comfortable you become with your voice. Plus, consistent practice leads to better performances and a stronger stage presence. A caveat though: overuse of your voice may damage it, so don’t confuse consistency and over extending yourself.
For business people, consistency is key to gain, then increase profits and build a stronger brand. When you consistently put in the work, you’re able to attract and retain customers. People are more likely to trust and support your business because you are consistent with what you offer them.

But don’t just take my word for it. According to a study by the Harvard Business Review, companies with consistent branding saw a 23% increase in profits. And in a survey conducted by Inc. Magazine, consistent branding was listed as one of the top five factors that contribute to a successful business.
So, there you have it. Consistency is crucial when it comes to creating anything new. It helps with accountability, motivation, and leads to increased productivity and success.

That’s why my theme of this year is “consistent application “.
It’s intended as a reminder not to give up easily and chase the next exciting thing as soon as obstacles appear.
We have to keep pushing through the tedious and difficult aspects of the goals, before we reach them, stand reasonably firm like a monument, rather than bend to the slightest pressure.
Remember, Rome wasn’t built in a day. It took time, dedication, and consistency to create the masterpiece that it is today.
What masterpiece are you working on?
Reflect, Redefine, Rise.
R.